What is most important now stories that spread. — You have to have a powerful story. If you don’t, people won’t listen to you. Unfortunately, this is a matter of experience. No one wants to hear about your product or company. They want to hear about how you’re going to make their lives better. The best way to sell…

Define what it means to “scale” a business. Most entrepreneurs would probably give you a blank stare, because scaling is not easy. — You need to learn how to set up your business in a way that will support rapid growth. There are also a few things that need to be in place before you start scaling. In this post, we will outline the key components of a successful scaling strategy, describe the…

This is a story of how I co-founded and what it took to do so. — A few of my decisions were right, and some were wrong, but I will share them all with you. In this post, we’ll go through the founding journey of Novus. It was really hard to raise funds, but the long way to raise funds was really fruitful for us. I…

Businesses today rely more heavily on information control than ever before. This can be seen in the way businesses run their infrastructure, or how they direct factual information to the right people at the right time. — Managers must be able to direct information and control messages in a variety of settings, using a wide assortment of tools. Effective communication is key to keeping a company running efficiently and staying connected with customers.

This whole journey started in Istanbul, in my bedroom at my parents’ house. — Starting a startup means constant learning, now and again frustration Most startups have to do things on their own without spending money. You and your team are the only ones who know how to do this. The whole experience of translating can be seen as a never-ending learning process. We all have different things that we find enjoyable and challenging…

Competition is the act of striving against another force or entity for the purpose of achieving a goal. A competitive analysis is an assessment of the strengths and weaknesses of your competitors. — The most important thing for any business is to have a good idea. Without a great concept and solid management team in place, it’s very difficult for the business to succeed. The market opportunities must be attractive enough for potential customers to invest time and money into the venture while…

True, starting a startup is hard. But keeping it going is even harder. There are a lot of things that can kill a startup: bad product, bad team, bad market, bad timing. But the number one killer of startups is running out of money. That’s why it’s so important to have…

A communication plan can help you to focus your message and reach the people that you want it to reach. — A plan can help you choose the most efficient and simple communication methods for your particular situation. This will help ensure that your message is received in a way that is both meaningful and effective. There is no one-size-fits-all answer to this question, as the specifics of your situation will…

No matter the form, stories have the power to entertain, educate, and inspire. — Storytelling is one of the oldest and most powerful forms of communication. It can be used to entertain, educate, and inspire. When done well, it can transport listeners to other times and places, and help them to understand and empathize with people who are different from them. Here are a…